Event Spotlight – Young Presidents' Organization (YPO)

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PROJECT SCOPE

Multi-day conference with live performances at The Banff Springs Hotel in Banff.

GOAL

To create a sense of community and celebrate the organization’s patrons through education.

THE ASK

How do we create an innovative, engaging event for attendees that frequent conferences and galas on a regular basis?

THE ROADBLOCK TO OVERCOME

Large logistical challenges such as building a tent with limited resources, to sourcing power, shelter and being part of a multi-layered team.

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THE SOLUTION

Broke the space into smaller spaces to encourage movement and discovery throughout the venue. There was a large hidden tent built to house a huge concert with multiple unveilings.

THE RECAP

The event was a resounding success. It was one of the best turnouts and responses from attendees the YPO group has ever seen. So good – in fact – one of the organization’s shed a few years when he saw his vision come to life.

TESTIMONIAL

“Quote here. ”
– Young President’s Organizatiton

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